value-add

  1. In July, Amazon announced that Kindle book sales had surpassed hardback book sales. Analysts pooh-poohed this milestone as paperback sales are far greater than hardback sales. But now Kindle book sales have overtaken paperback sales as well. Amazon is now selling more digital or ebooks in its bookstore now than physical print books. We’ve reached a turning point in the way people read books.

    There is still a ways to go, however, for ereader owners are still buying print books and ereader ownership is still not mainstream. While the adoption of ereaders is spreading, even at an accelerating pace, a recent survey of book shoppers shows that only 21% own one. I don’t own one yet, though I hope to buy an Android tablet in the next year or so.

    I’m not sure print books will ever go the way of the dodo. Print books will increasingly have collector value. Some people may still prefer reading them, if only out of nostalgia for a bygone era. There are ways to add value to a print book as well: high-quality production, handwritten signatures, personal notes, and so on.

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Clarkesworld Magazine is an online science fiction and fantasy magazine that features at least two original short stories per month from new and established authors as well as artwork, podcasts, and non-fiction articles. Founded in October 2006 by Neil Clarke, its online content is totally free. The magazine has been experimenting with innovative methods of funding. No paywalls or DRM or desperate IP aggression here.

While its content is freely available online, Clarkesworld sells print versions of its fiction. An annual anthology series, Realms, is available in trade paperback, hardcover, and ebook formats. Additionally, several months after online publication, each month’s fiction is collected in chapbook form; the value-add here is that the chapbooks are limited print run (100), numbered editions that are signed by the authors. If you happen to have a tablet pc or ereader, you can also purchase ebook editions of each monthly online issue in epub or mobi/kindle format.

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